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Facebook Beats YouTube For Desktop Video Views For First Time Thanks to auto play Facebook has out numbered YouTube for video views on desktop for the first time ever with nearly a billion more views than Youtube in August (In September Facebook admitted to generating 1billion views per day). Youtube…

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Facebook Introduces new Ad Targeting Facebook has launched new minor targeting options for advertisers including friends of newly engaged users, newlyweds and recently moved users. New ad campaigns gives the newer “ad sets” the ability to feature targeting, placements and bidding – great news for smaller businesses who can use targeting without…

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Friend to Friend Payments Through Facebook Facebook Messenger is all set up to allow friends to send each other money according to screenshots taken by Stanford student Andrew Aude. After adding debit card details in Messenger, or using an existing one on file with Facebook friends can send payments…

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Say Hello to #Ello   While still in Beta, all eyes were on new social network Ello last week – Ello doesn’t sell ads or data about you to third parties – not that it’s stopped brands trying to get in on the action, Sonos were actually the first brand on Ello….

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UK Instagram Ads To Launch In Weeks Instagram has announced that in the next few weeks sponsored posts will be available to UK advertisers. Ads will be rolled out slowly to start with, companies with existing large audiences and high engagement will be the first to have access before…

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Apple Reveals iPhone 6 All eyes were on Apple on Tuesday as they unveiled  the iPhone 6, iPhone 6 Plus (its first phablet) and the Apple Watch. Reviews (and parodies) were mixed – CEO Tim Cook also revealed a new mobile-payments platform, Apple Pay, which will be compatible only with the new iPhones and, when it…

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Twitter Analytics Available For All Users Twitter has made it’s analytics dashboard available for all users – previously only available to advertisers all users will now be able to see just how engaging their tweets are. While Twitter doesn’t rely on an algorithm no doubt users will be interested…

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Barbie Joins Instagram Earlier in the year Barbie put her business head on and set up her own Linkedin account– and now she’s got filters and selfies in her sight with a new Instagram account for fans to follow her every adventure. The official feed has been set up…

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From the role of paid media to key engagement metrics, the social media landscape has already seen huge transformation in 2014 with more platforms and brands jostling for attention than ever before. Mobile continues to play a key role with 71% of all social users accessing their chosen platform from…

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Vine Introduces All New Features The new Vine Camera from Vine on Vimeo. To the relief of creatives and budding Vine stars alike the app announced a new function allowing users to edit and upload existing videos from their phones. This function is set to drive sign ups with…

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