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With over 200 million active monthly users and 60 million photos shared every day, Instagram is one of the fastest growing social networks in history and today 86% of the world’s top brands have accounts – that’s 71% more than this time last year. That’s not to say every…

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Facebook Says Thanks With Christmas (and thanksgiving if you’re across the pond) just around the corner Facebook have announced a new tool to let users pull together personalised video cards to share with their friends. Say Thanks uses a combination of pre-built themes and user posts and photos that can…

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UK Instagram Ads To Launch In Weeks Instagram has announced that in the next few weeks sponsored posts will be available to UK advertisers. Ads will be rolled out slowly to start with, companies with existing large audiences and high engagement will be the first to have access before…

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Twitter Analytics Available For All Users Twitter has made it’s analytics dashboard available for all users – previously only available to advertisers all users will now be able to see just how engaging their tweets are. While Twitter doesn’t rely on an algorithm no doubt users will be interested…

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From the role of paid media to key engagement metrics, the social media landscape has already seen huge transformation in 2014 with more platforms and brands jostling for attention than ever before. Mobile continues to play a key role with 71% of all social users accessing their chosen platform from…

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Twitter Reports A Loss Twitter has reported a loss of over $140m (£86m) during the second-quarter period from March to June – more than triple than that seen last year. Twitter aren’t worried though, monthly users are up 24% to 271 million with the World Cup responsible for a…

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Just weeks after Twitter had marketers chomping at the bit with their “Buy” button Facebook announced that they too would be testing shippable ad units allowing users to make purchases directly from their timeline.   In recent years retailers have become increasingly aware of the power of social recommendations –…

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Just one day in and everyone is gripped with World Cup fever – here at Harkable we’re no different. To celebrate we’ve built a World Cup hashtag tracker app – over the duration of each match we’ll be tracking tweets with the #hashflag of each team to see who’s…

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One stat equals a million estimations, so with that in mind here’s our latest splurge of stats from the world of social media in the last week to help you keep your finger on the pulse 30 minutes: The crucial first hour of a Facebook post is when it achieves…

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Thursday is the new Staturday… George Bernard Shaw once wrote, “It is the mark of a truly intelligent person to be moved by statistics,” but with so many flying about it’s easy to be a bit overwhelmed- especially in the rapidly changing world of social media. So we’ve delved…

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