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Recently, I was browsing Facebook when I spotted a meme I knew my wife would find hilarious, but my Facebook friends probably wouldn’t… Call it her unique sense of humour. So rather than evoke all kinds of drama on my wall, I copied the URL into an email and…

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  Can you measure ROI for social? As a director of a social media agency, this is the eternal question. And I’ve been in too many meetings to count the number of times it’s come up… and rightfully so. The ROI (Return on Investment) for social media is important,…

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Facebook At Work To Launch In January If you’ve ever been caught out with colleagues getting a little too personal with your profile then Facebook‘s new social network might be for you. Set to launch in January, Facebook have announced Facebook at Work, a network set to rival LinkedIn that will…

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YouTube Consider Paid, Ad-Free Subscriptions YouTube are considering giving viewers the option to watch ad-free videos for a monthly subscription fee marking a big change from the advertising-only approach. YouTube CEO Susan Wojcicki says “YouTube right now is ad-supported, which is great because it has enabled us to scale to a…

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Facebook Beats YouTube For Desktop Video Views For First Time Thanks to auto play Facebook has out numbered YouTube for video views on desktop for the first time ever with nearly a billion more views than Youtube in August (In September Facebook admitted to generating 1billion views per day). Youtube…

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Say Hello to #Ello   While still in Beta, all eyes were on new social network Ello last week – Ello doesn’t sell ads or data about you to third parties – not that it’s stopped brands trying to get in on the action, Sonos were actually the first brand on Ello….

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UK Instagram Ads To Launch In Weeks Instagram has announced that in the next few weeks sponsored posts will be available to UK advertisers. Ads will be rolled out slowly to start with, companies with existing large audiences and high engagement will be the first to have access before…

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Apple Reveals iPhone 6 All eyes were on Apple on Tuesday as they unveiled  the iPhone 6, iPhone 6 Plus (its first phablet) and the Apple Watch. Reviews (and parodies) were mixed – CEO Tim Cook also revealed a new mobile-payments platform, Apple Pay, which will be compatible only with the new iPhones and, when it…

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Twitter Analytics Available For All Users Twitter has made it’s analytics dashboard available for all users – previously only available to advertisers all users will now be able to see just how engaging their tweets are. While Twitter doesn’t rely on an algorithm no doubt users will be interested…

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