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84% of people make purchases after reading reviews on a blog according to new research from market research agency Research Now. Bloggers have become an essential tool in any marketers online toolkit but just what role do they play in the path to purchase? Over half of those studied…

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From the role of paid media to key engagement metrics, the social media landscape has already seen huge transformation in 2014 with more platforms and brands jostling for attention than ever before. Mobile continues to play a key role with 71% of all social users accessing their chosen platform from…

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Instagram is booming. The photo-sharing social network is seeing huge engagement for both users and brands, and is becoming our #1 network for our clients, so more and more effort is being put into mastering this 200m-strong marketing channel. Below are a whole load of tips for testing and…

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Yes it’s true. Advertising folk LOVE social media. So much so that 71% of advertising/marketing professionals say they pay attention to brand posts in their Facebook news feed “all of the time” versus 23% of the general population… Maybe they’re also good at bending the truth a little? Here is…

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  Facebook continues to add to its ad-targeting options for to help reach both existing and new customers, allowing greater options for marketers to run campaigns to promote their content and services on the social network. Handily, Facebook advertising platform Qwaya created an infographic that lays out strategies for…

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Yo! Launches – and is Hacked Within Days An app with a sole purpose of sending the word “Yo” to contacts launched quietly in April, receiving mainstream coverage only last week from the Financial Times (and just hours after Facebook’s Slingshot had launched). Within days it was in the…

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We’ve all been in that meeting when there’s a big debate about when to send that tweet. Well fear not, as RadiumOne have just produced this great infographic which details the peak times for sharing content on social media. The report includes nuances between platform, device, content-type and even geography and…

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Series 12 of I’m A Celebrity Get Me Out Of Here! returns to our screens this Sunday with ten new contenders entering the jungle. To celebrate The Mirror asked us to design the below infographic.

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Tumblr CEO David Karp and OpenSlate Studios, have produced this infographic based on data compiled on Youtube’s top 1000 channels. The infographic details that music and gaming dominate the ranks of popular channels on YouTube, accounting collectively for 45% of the 1,000 most-viewed. Comedy (14%), entertainment (13%), and How-to & Style…

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Photo-sharing social network Instagram is on marketers radar more than ever. With 50 million users and a $1 billion acquisition by Facebook it is now making its way onto more and more media plans the world over. As a consequence the folks at Marketo have produced this infographic which…

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