Dec 11, 2012

Google Zeitgeist 2012 – The Top Web Searches This Year

Chris Harris
Dec 11th, 2012 - 3 mins read

euro2012

Google has revealed the most searched-for terms in the UK over the last twelve months. These are the more interesting trending searches rather than the overall volume of searches, which Facebook usually comes out on top. All lists are for searches in the UK.

 

The headines:

  • Euro 2012 tops the list of trending searches
  • iPad 3 was the most searched for gadget
  • Netfilx was the most hyped tech trend
  • Andy Murray was the most-searched for Olympian
  • The most-searched for global Olympian was Usain Bolt
  • Mike The Knight was the top trending TV show
  • Bond’s Skyfall was the top trending movie
  • Lucy Spraggan was the top trending musician
  • Synchronized Swimming was the top trending sport
  • The most-searched for city was London

 

Here are the lists:

 

Trending Searches 2012

  1. Euro 2012
  2. Olympic tickets
  3. Whitney Houston
  4. Kate Middleton
  5. April Jones
  6. Netflix
  7. Natwest online
  8. ipad 3
  9. Gary Barlow
  10. Gangnam Style

 

Trending People

  1. Whitney Houston
  2. Kate Middleton
  3. Gary Barlow
  4. Tulisa
  5. Jessica Ennis
  6. Fabrice Muamba
  7. Michael Clarke Duncan
  8. Morgan Freeman
  9. Prince Harry
  10. Usain Bolt

 

British Olympians Most searched

  1. Andy murray
  2. Tom daley
  3. Jessica ennis
  4. Mo farah
  5. Victoria pendleton
  6. Bradley wiggins
  7. Chris hoy
  8. Rebecca adlington
  9. Laura trott
  10. Louis smith

 

Global Olympians Most Searched

  1. Usain Bolt
  2. Michael Phelps
  3. Roger Federer
  4. Yohan Blake
  5. Ryan Lochte
  6. Venus Williams
  7. Rafael Nadal
  8. Novak Djokovic
  9. Tyson Gay
  10. Missy Franklin

 

Trending TV Shows

  1. Mike the Knight
  2. Homeland
  3. TOWIE
  4. The Jonathan Ross Show
  5. Celebrity Big Brother
  6. Sherlock
  7. The Great British Bake Off
  8. Game of Thrones
  9. Big Bang Theory
  10. How I Met Your Mother

 

Trending Movies

  1. Skyfall
  2. Prometheus
  3. The Hunger Games
  4. Magic Mike
  5. Taken 2
  6. The Avengers
  7. The Woman in Black
  8. The Dictator
  9. Sinister
  10. The Devil Inside

 

Trending Fashion Labels

  1. Stella McCartney
  2. Karl Lagerfeld
  3. Victoria’s Secret
  4. Alice Temperley
  5. Versace
  6. Mulberry
  7. Marks and Spencer
  8. Ossie Clark
  9. Burberry
  10. LK Bennett

 

Trending Music Artists

  1. Lucy Spraggan
  2. The Military Wives
  3. Will.i.am
  4. Emeli Sande
  5. Psy
  6. One Direction
  7. The Spice Girls
  8. Muse
  9. Girls Aloud
  10. Dizzee Rascal

Trending Politicians

  1. Jeremy Hunt
  2. Boris Johnson
  3. Justine Greening
  4. Alex Salmond
  5. Michael Gove
  6. George Osborne
  7. Louise Mensch
  8. Nadine Dorries
  9. Keith Vaz
  10. Ed Vaizey

 

Trending Songs

  1. Gangnam Style
  2. Call Me Maybe
  3. Blow Me One Last Kiss
  4. Beneath Your Beautiful
  5. The Official Olympic Song (Survival by Muse)
  6. Skyfall
  7. Somebody That I Used To Know
  8. We Are Young
  9. Too Close
  10. 212

Trending Sports

  1. Synchronized Swimming
  2. Murderball
  3. Wheelchair Basketball
  4. Volleyball
  5. Archery
  6. 100 metre sprint
  7. Taekwondo
  8. Gymnastics
  9. Cycling
  10. Athletics

 

Top tech trends

  1. Netflix
  2. ipad 3
  3. iPad mini
  4. moviestarplanet
  5. Kik
  6. Pottermore
  7. Moshi monsters login
  8. Samsung Galaxy s3
  9. Superbia
  10. Diablo 3

 

Top trending travel destinations

  1. Rio de Janeiro
  2. Greece
  3. Brazil
  4. Dubai
  5. Paris
  6. London
  7. Bruges
  8. Cornwall
  9. Edinburgh
  10. Barcelona

 

Most searched cities in Google Maps (UK)

  1. London
  2. Bristol
  3. Manchester
  4. Edinburgh
  5. Brighton
  6. Surrey
  7. Leeds
  8. Oxford
  9. Cambridge
  10. Birmingham

 

Most searched Local Places in Google Maps (UK)

  1. hotel
  2. restaurant
  3. pubs
  4. camping
  5. Tesco
  6. parking
  7. trainstation
  8. Premier Inn
  9. supermarket
  10. B&B

 

Top searches for “how to” in 2012

  1. draw
  2. kiss
  3. make
  4. crochet
  5. knit
  6. meditate
  7. flirt
  8. sing
  9. hack
  10. pronounce

 

Top searches for “what is” in 2012

  1. love
  2. icloud
  3. 3g
  4. scientology
  5. instagram
  6. autism
  7. diabetes
  8. yolo
  9. illuminati
  10. ms

Chris Harris
Dec 11th, 2012 - 3 mins read
Join Our Newsletter
Get 5 must-read links on digital marketing each week, plus any posts from our blog.
No spam ever. Just great content.